|
 Ladies
and Gentlemen . . . the results from our 2004 Producer Development
Training Program are in and . . . they are spectacular. Participants
from the program rate their experience an “extreme success”
and continue to report substantial increases in four key areas:
Production, Retention, Efficiency And Profitability
Based on the overwhelming success of our 2004 program, Polestar
is pleased to announce the New & Improved 2005 Producer
Development Program.
Like before, our program is unlike any other. In addition to increasing revenue and closing ratios, your producers will develop sound sales principles built on the premise that exceptional service sells when delivered proactively, consistently, and with integrity. What has changed is as follows:
- The 2004 program sold out early. In 2005, we are expanding the number of available participant seats from 20 to 40 per class.
- We have added a second Producer Development Program for our Chicagoland Agents and we are in the process of adding programs in Indianapolis, New York/ New Jersey, and Boston.
- To reduce the number of trips that each participant will make, we have altered the format of the program. Rather than conducting a session a month for six months (requiring six trips for each participant), we have consolidated the program into three sessions that will be scheduled every other month over the six-month time frame. In addition to reducing participant travel time, the revised format provides us with even more time for training and individual coaching sessions. The three sessions format is as follows:
Session 1 (2.5 Days):
Participants will be assigned pre-work and arrive at this session with the required materials. These 2.5 days together will include a series of five training sessions, breakout sessions, group discussions and assignments, and three coaching sessions that are used to develop each participant’s marketing, sales, and value-added service plans. After this 2.5 day immersion in the program, participants will continue to work with their coach, one-on-one, to implement the plans and ensure accountability to the program. As before, this “inter-session” coaching takes place using email, telephone conferences, and our online community center.
Session 2 (1 Day):
Participants will gather for a joint training session in the morning and spend the remainder of the day working one-on-one with their coach.
Session 3 (1 Day):
Participants will formally present their sales, marketing,
and service plans, including their results to-date; to the
coaches, instructors, program alumni (class of 2004), participating
agency principles, and the executive team from Polestar. Each
participant will receive a pass/fail grade based upon the
worthiness of his or her graduation presentation.
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